Usability Testing: Eye Tracking and Control
Usability testing is becoming an important participant in designing and developing web sites and application. Good usability can save a company thousands of dollars either in customer satisfaction, reduced time for company employed in performing everyday tasks and so on. Most of the usability testing today is performed using a combination of screen sharing software, screen capture software, voice recording software to capture what the participant is doing and thinking (think aloud) while using the application which is being tested. But, does a participant move a mouse where his eyes are looking? Most of the time no! This is where Tobii Eye Tracking and Control solutions help to realize what is user looking at and how long is the user looking at something.